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Digital Clinic
Welcome to the Insider Digital Clinic.
Prominent business leaders who have successfully harnessed the power of social media share their top tips and advice on how to use the channels to enhance your business.

Social Media Top Tips

Amanda Coleman, Greater Manchester Police

Amanda Coleman, Greater Manchester Police

Always ensure that you know what you want to achieve from your use of social media and don't be afraid to push the boundaries and take a few risks. Social media should be part of your communication and engagement strategies and needs to be integrated.
Allie Johns, Allie Johns Marketing Communications

Allie Johns, Allie Johns Marketing Communications

I'd encourage business owners to explore and embrace social media opportunities, not least because they can offer a cost-effective and tangible way to create and develop a deeper level of brand engagement. It's no longer enough for your communications to simply 'push and tell.' You have to be prepared to 'listen and converse' to connect with your customers, irrespective of your size and sector.

View a copy of the presentation from Allie Johns – Using social media in a public transport environment.
Steve Downes, Juice Digital

Steve Downes, Juice Digital

Social media is levelling the marketing playing field. Now the biggest spender doesn't win every time, but the most innovative.
Louis Rix, Netcars.com

Louis Rix, Netcars.com

The key lessons I would give to businesses are as follows: To stand out from the crowd you have to be unique and constantly evolve in the online world and understand the importance of embracing social media to help build your business.
View a copy of the presentation from Louis Rix – Using social media to launch a new business model for selling used cars.
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