Smoking start for Guttridge
Manchester-based Smoking Gun PR has secured two new account wins. The agency has been appointed to raise brand awareness of Butlers Farmhouse Cheeses and Greenhalgh’s Craft Bakery.
The agency will focus on securing media coverage in the important sales period of November and December for Butlers Cheeses following the company’s rebrand. It will also look at raising awareness through social media.
Family-owned bakery chain Greenhalgh’s has enlisted the agency to handle consumer communications and support the launch of its new Liverpool branches. The agency plans to launch a series of with “national news grabbing stunts”.
Smoking Gun was founded earlier this year by Rick Guttridge, the former managing director of Brazen, along with his wife Vanessa. Guttridge left Brazen in October 2009.