Put Birmingham into Edgbaston - Ward
The new president of Birmingham Chamber of Commerce (BCC) is launching a campaign to add the city's name to its famous cricket ground, Edgbaston.
Michael Ward, who has succeeded Christine Braddock, is also asking athletics club Birchfield Harriers to consider doing the same.
Ward, the senior partner at law firm Gateley, said: "I cannot understand why some of our worldwide institutions hide the fact that they are in Birmingham.
"Edgbaston is a prime example. At the height of the riots in the city, attracting adverse global publicity, we had about 25,000 people of diverse backgrounds gathering for four days at the cricket ground for the test match between England and India.
"I would like to use my year of office to try to change that – to ensure that Birmingham's name is at the heart of everything that is great about the city."
Ward said he was currently holding talks with Edgbaston in an attempt to move his proposal forward.
He was speaking at the chamber's annual general meeting where it was confirmed that Steve Brittan, managing director of Birmingham-based manufacturer BSA Tools, would become vice-president.
Simon Warr was due to assume the presidency this year but work commitments abroad mean he will remain a vice-president.
