£70m Longbridge scheme gets green light
St Modwen's £70m revamp of Longbridge town centre has been given the go-ahead by Birmingham City Council. Planning permission was unanimously apprived for the scheme, which is set to create 1,000 jobs.
The new Longbridge town centre will be delivered by Birmingham-based regeneration specialist St Modwen in three phases. The first will comprise a 85,000 sq ft Sainsbury’s store, car park, two-acre urban park and elements of the new high street.
Phases two and three will comprise an 80-bed hotel, 40 apartments, further retail space and car parking, and a total of 80,000 sq ft of retail space and restaurants being delivered in addition to the Sainsbury’s store.
Bill Oliver, chief executive of St. Modwen, said: “We are delighted to have received planning permission for the new town centre at Longbridge. With Sainsbury’s already signed up to take the foodstore and many discussions taking place with other potential retailers and occupiers, we will now look to commence construction of the first phase before the end of the year.”
St Modwen submitted the development proposals alongside partner Advantage West Midalnds.