Staffs Uni agrees Austrian venture
Staffordshire University has secured a franchise agreement with its first academic partner in Austria.
Under the franchise with the Werbe Akademie in Vienna, students could graduate with Staffordshire University degrees in advertising and brand management or graphic design.
Director of international partnerships, John Wetwood, said: "The Werbe Akademie is controlled by the Vienna Economic Chamber of Commerce (Wiener Wirtschaftskammer) which runs over 5,000 courses a year, so it's a wonderful partner to get involved with.
"We have a 20-year history of running franchises and a lot of expertise in this area but it's our first ever operation in Austria and our first involving advertising and brand management in Europe and everyone involved is looking forward to it."
The Werbe Akademie, which currently offers a two year diploma, will give students the option to 'top up' to the Staffordshire University BA (Hons) awards through the franchise. Up to 60 students will commence on the Staffordshire University awards in September 2012.
