Insider Media Limited

Kingswinford-based Simworx, which provides 3D and 4D effects, theatres and simulation attractions, has completed its largest contract to date after joining UK Trade and Investment’s (UKTI) export scheme. The €1m (£847,000) deal includes the creation of a 4D cinema at France-based theme park Futuroscope.

Simworx’s 4D cinema experience allows audience members to be lightly sprayed with water; blown by wind or peppered with bubbles. The effects are tailored to match the 3D film playing in the theatre, the company said.

The company has 600 installations worldwide located in museums, corporate promotion venues, zoos and aquariums.

The company joined UKTI’s 'Passport to Export' scheme for new exporters, and following the success of this, progressed to the Gateway to Global Growth programme for exporters with two to ten years’ experience.

Simworx has recently won its biggest single contract to date – a 238 person capacity 4D theatre at Futuroscope.

Terry Monkton, founder of Simworx, said: “The funding assistance we’ve had from UKTI to attend exhibitions and events has helped us win business - no doubt about it. We’ve had market research from UKTI on new markets such as Singapore and Pakistan which have helped hugely with our strategy for approaching these unfamiliar markets.

"We’ve also had invaluable advice on local business customs for example in Medellin, Columbia where we recently signed a £300,000 order for a 4D theatre.”