GVA Grimley unveils rebrand
Property consultant GVA Grimley, which was founded in Birmingham nearly 200 years ago, will become GVA in January 2011. The new name is part of a major rebrand being launched by the company.
Rob Bould, chief executive of GVA Grimley and former head of investment at the Birmingham office in the 1980s, said: "As the markets start to recover, we as a company face an exciting opportunity to build our position in the UK market.
"We’re confident, through our strong trading performance over the past few years coupled with our clear business strategy going forward, that we can become a top five UK property consultant.
"Our rebrand and name change is part of that process as we look to deliver a consistency that is seamless throughout the business."
GVA Grimley was founded by Horatio N Grimley 190 years ago. Today, the company boasts a £129.5m turnover as the country’s seventh largest property consultant.
Bould added: “We need to have a strong and clear proposition for future investors in our business. So our new streamlined brand will convey more clearly how we deliver on client expectations, our business culture, the values we stand for, and how proud we are of our business and of our reputation.
"Most importantly though, it will create renewed focus on the expectations of our clients in the service we give.”
