Businesses urged to take advantage of Qatar World Cup
The 2022 World Cup in Qatar could provide “a wealth” of trade opportunities for East Midlands companies across the sports sector in the Gulf. According to UK Trade and Investment, the growing sector is tipped to be worth almost £64bn by 2022.
UK Trade & Investment’s report ‘Rising to the Challenge, Positioning UK Sport Business in the Gulf’, suggested that across the region, there is a desire to develop elite and iconic sporting venues.
Over the past few years, the Gulf has hosted a number of junior sporting events including the FIFA Beach Soccer World Cup, ATP Tennis Tournament and World Indoor Athletics Championships.
UK Trade & Investment chief executive, Sir Andrew Cahn, said: “The Gulf is one of the most promising sports markets in the world. Over the past ten years, the region has embraced the power of sport in its drive to become a major tourist destination.
“The region's vast array of sports projects offers a wealth of opportunities for British firms. UK companies have the expertise to deliver world-class sporting events from the bidding and planning stages to delivery and legacy.
"Whether it’s developing infrastructure, procurement, branding, event management, ticketing or security, UK companies have the expertise and know-how.”
