News - Midlands

Pharmacy chain signs up to Coventry partnerships

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Coventry-based pharmacy chain Lloydspharmacy has signed a deal to extend its agreement as the city’s official healthcare partner for the next three years. The company has also agreed to become a new stand sponsor at the Ricoh Arena, taking over from Telent.

Steve Gray, Lloydspharmacy’s trading director, said this would raise the company’s profile at one of the region’s landmark buildings.

“We initially became Coventry city’s official healthcare partner last season and it proved to be extremely successful for both sides,” he said.

“We wanted to extend our partnership as well as further increase our profile both locally and nationally through brand awareness and it seemed a natural progression to become a stand sponsor. Our arrangement also gives us access to the fantastic facilities at the Ricoh Arena for company events and conferences."

Lloydspharmacy will also help Coventry City’s players with vaccinations, prescriptions and advice.

Daniel Gidney, chief executive of the Ricoh Arena, said this agreement was an extension of the partnership which started last season.

He said: “Lloydspharmacy is a major employer in the city and this deal is a great way of supporting the local community in various ways.

“They will continue the excellent work they started last season with a number of initiatives to improve the health of Coventry City supporters as well as become our newest stand sponsors.”

 
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